Three Video Marketing Trends That Will Take Off in 2018

The bottom line? Smart video marketing in 2018 can be boiled down to a single idea: online engagement. If you can successfully convince your audience to like, share, and follow the animated, live, or prerecorded content that your team is producing, your chances of making a sale will skyrocket. If not? As far as the tech-savvy consumer is concerned, your company may as well disappear.

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